Global marketing / Kate Gillespie and H. David Hennessey.
Record details
- ISBN: 9781315716886 (e-book)
- Physical Description: 1 online resource (598 pages) : illustrations (some color)
- Edition: Fourth edition.
- Publisher: New York, New York ; Routledge, 2016.
- Copyright: ©2016
Content descriptions
Bibliography, etc. Note: | Includes bibliographical references and index. |
Source of Description Note: | Description based on print version record. |
Search for related items by subject
Subject: | Export marketing. Export marketing > Management. |
Genre: | Electronic books. |