E-book
Extending the supply chain how cutting-edge companies bridge the critical last mile into customers' homes
Record details
- ISBN: 0814428177 (electronic bk.)
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Physical Description:
electronic
electronic resource
remote
xvii, 252 p. : ill. ; 24 cm. - Edition: 1st ed.
- Publisher: New York : American Management Association, c2004.
Content descriptions
| Bibliography, etc. Note: | Includes bibliographical references and index. |
| Formatted Contents Note: | Introduction -- the great divide between customers and retailers -- Decoupled extenaed supply chains -- Semi: Exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain. |
| Reproduction Note: | Electronic reproduction. Boulder, Colo. : NetLibrary, 2004. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries. Print date on e-book is 'c2005.' |
Search for related items by subject
| Subject: | Business logistics Grocery trade Retail trade |
| Genre: | Electronic books. |
Electronic resources
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